In a recent exclusive interview, CEO George Zhao of the Chinese smartphone company Honor emphasized the critical importance of protecting user data when utilizing artificial intelligence. Zhao believes that the potential of AI is diminished if data security and user privacy are not adequately safeguarded. This stance is in response to Apple’s announcement of personalized AI tools on certain devices, highlighting the ongoing debate surrounding AI and user data protection.

Honor’s approach to AI is centered around on-device processing, ensuring that personal data stays within the smartphone and does not leave the device. This strategy, known as on-device AI, contrasts with AI tools that rely on cloud computing for operation. Zhao underlines that without stringent data security measures, AI risks losing its value and potential. By limiting AI operations involving personal data to the smartphone itself, Honor prioritizes user privacy and data protection.

Zhao acknowledges the advancements in network AI powered by cloud computing but emphasizes the potential of on-device AI in empowering consumers. By keeping AI functions local to the smartphone, users can benefit from personalized features without compromising data security. Zhao recognizes the challenges posed by balancing AI capabilities with energy usage and data privacy, stressing the need for manufacturers to prioritize user empowerment and data protection in AI development.

As the smartphone industry continues to evolve, Honor remains committed to enhancing user experience through AI technologies. The Magic V2 folding phone, recognized for its innovative design and AI functionalities, exemplifies Honor’s dedication to technological advancement. Set to release the Magic V3 with the latest AI functions, Honor aims to empower individuals through personalized features while maintaining data security and privacy.

The integration of AI in smartphones presents both opportunities and challenges for manufacturers and users alike. As the capabilities of AI continue to expand, ensuring data protection and user privacy must remain central to technological innovation. By prioritizing on-device AI and user empowerment, companies like Honor are setting a precedent for responsible AI development in the smartphone industry.

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